Use of Marks and Logos

Guidelines for Proper Usage of Certification Marks

Introduction

Certified organizations are authorized to use Infinity Quality Company certification marks to demonstrate their certified status. Proper use of these marks is essential to maintain their value and credibility. This document provides comprehensive guidelines for the appropriate use of our certification marks and logos.

Important: Use of certification marks is a privilege granted to certified organizations and must comply with these guidelines and the terms of the certification agreement.

Authorization Requirements

Who Can Use Certification Marks?
Authorized Users
  • Organizations with valid, active certification
  • Within the approved scope of certification
  • In good standing with all obligations
  • Following all usage guidelines
Not Authorized
  • Organizations with suspended certification
  • After certificate expiry or withdrawal
  • Consultants or third parties
  • Outside approved certification scope

Types of Certification Marks

Mark Type 1

Combined Infinity Quality Company and Accreditation Mark

Usage: Primary mark showing certification by Infinity Quality Company with accreditation body logo

Application: Letterheads, websites, marketing materials, certificates

Requirements: Must include certification scope reference

Mark Type 2

Infinity Quality Company Logo Only

Usage: Reference to certification body without making certification claims

Application: General reference to certification relationship

Requirements: Cannot be used alone to claim certification status

Mark Type 3

Standard-Specific Mark (e.g., ISO 9001)

Usage: Indicates certification to specific standard

Application: Product literature, technical documentation

Requirements: Must match exact standard for which certified

General Usage Rules

Permitted Uses
  • Company letterheads and business cards
  • Corporate website and digital media
  • Marketing and promotional materials
  • Tender documents and proposals
  • Annual reports and corporate publications
  • Advertisements and press releases
  • Email signatures (with text disclaimer)
  • Exhibition stands and displays
Prohibited Uses
  • Product Labels: Marks must not appear on products or packaging
  • Outside Scope: Cannot reference uncertified processes or locations
  • Misleading Claims: Implying product or service is certified
  • Altered Marks: Modifying colors, proportions, or design elements
  • After Suspension: Using marks when certification is suspended
  • Competitor Confusion: Use that could confuse competitors or customers

Technical Specifications

Design and Reproduction Standards
Color Usage
  • Full Color: Use official color specifications
  • Single Color: Black or primary brand color only
  • Reverse: White on dark backgrounds (minimum contrast required)
  • Prohibited: Custom colors or gradients
Size and Proportions
  • Minimum Size: 20mm width for print, 72px for digital
  • Proportions: Maintain original aspect ratio
  • Clear Space: Minimum clear space around mark
  • Scaling: Proportional scaling only, no distortion
File Formats
  • Vector formats (AI, EPS, SVG) for print
  • High-resolution PNG/JPG for digital use
  • Minimum 300 DPI for printed materials
  • RGB for screen, CMYK for print
Integrity Requirements
  • No modifications or alterations
  • No additional elements within clear space
  • No rotation or unconventional placement
  • No use as watermark or background

Required Accompanying Text

When using certification marks, include:

Minimum Statement

"[Organization Name] is certified to [Standard Name] by Infinity Quality Company (Infinity Certification International) for [Brief Scope Description]."

Certificate Number Reference

"Certificate Number: IQC-[Standard]-[Year]-[Number]"

Digital and Online Usage

Website Usage
  • Display on homepage or "About Us" section
  • Link to certificate or verification page
  • Include certification scope description
  • Update if certification status changes
Social Media
  • May use in profile images or banners
  • Include text disclaimer with scope
  • Do not use in ways that misrepresent certification
  • Remove immediately if certification changes
Email Signatures
  • Small mark with text reference
  • Include standard name and scope
  • Link to digital certificate if available
  • Professional and understated presentation
Digital Documents
  • PDFs, presentations, and proposals
  • Maintain quality at all zoom levels
  • Include in document footer or header
  • Ensure scope accuracy in text

Monitoring and Enforcement

Infinity Quality Company monitors mark usage and may:
  • Request evidence of proper usage periodically
  • Conduct reviews during surveillance audits
  • Investigate reported misuse
  • Require correction of improper usage
  • Suspend certification for serious violations
Consequences of Misuse: Violations may result in warnings, required corrective action, suspension of mark usage rights, or withdrawal of certification in serious cases.

Certification Mark Integrity

Proper use of certification marks protects their value and credibility. By following these guidelines, you help maintain the trust and recognition that certification provides in the marketplace. Thank you for your cooperation in upholding the integrity of Infinity Quality Company certification marks.